The best content writing tools will exponentially scale your business. This guide will show you the top content writing tools and their features, use cases, stats, and other actionable insights.
Why Content Writing Tools Matter
With the advent of digital tools and AI, businesses have transformed and upgraded their digital marketing strategy using content writing tools. Automation, AI features, and optimization make these tools efficient and help with content quality and boost SEO performance. Content writing tools can help you streamline your workflow and scale your business whether you want help with grammar, plagiarism or keyword optimization.
1. Increased Productivity
Content writing tools can help automate repetitive tasks, allowing writers to focus on creativity and strategy. Businesses that use content tools experience a 30% boost in efficiency (HubSpot).
2. Improved Quality
From grammar checkers to SEO optimizers, these tools ensure your content is polished and aligned with your objectives. A blog post optimized for readability and keywords has a 50% higher chance of ranking on Google’s first page (Backlinko).
3. Consistency Across Channels
Tools help maintain a consistent tone, style, and message, which is critical for you to build a strong brand identity that stands out in the market.
Best AI-Powered Writing Assistants
1. ChatGPT
Overview: ChatGPT is the popular content creating tool. It has powered companies to create blogs, social media posts, and website content.
Key Features:
- AI-driven text generation.
- Assists with brainstorming and content structuring.
- Supports multiple content formats.
Pricing:
- Free version available.
- Paid plans start at $20/month.
| Use Case: A blogger uses ChatGPT to draft long-form articles and refine content ideas. |
2. Jaspar AI
Overview: Jasper AI is purposely designed to create marketing content, allowing you to execute high-converting ad copies, blogs, and product descriptions.
Key Features:
- AI-powered marketing copy.
- Pre-built content templates.
- Supports multiple languages.
Pricing:
- Starts at $39/month.
| Use Case: An e-commerce business leverages Jasper AI to create compelling product descriptions. |
3. Copy.ai
Overview: Copy.ai is an automated copywriter that is used to create ad copy, social media posts, and emails.
Key Features:
- AI-driven short-form content creation.
- Templates for various marketing needs.
- Tone customization.
Pricing:
- Free trial available.
- Paid plans start at $49/month.
| Use Case: A digital marketer uses Copy.ai to create unique Facebook ad copywriting. |
Top SEO Writing and Optimization Tools
4. Surfer SEO
Overview: Surfer SEO analyzes articles for keywords, structure, headings, images, and readability so you can rank better on search engines.
Key Features:
- Real-time keyword suggestions
- Content scoring system.
- SERP analysis.
Pricing:
- Plans start at $59/month.
| Use Case: A content strategist uses Surfer SEO to optimize blog posts for better rankings. |
5. Clearscope
Overview: Clearscope helps to optimize the content and make it relevant with keyword suggestions and readability enhancements. Clearscope does this by analyzing competitor content.
Key Features:
- AI-driven keyword analysis.
- Integration with Google Docs and WordPress.
- Content grade scoring.
Pricing:
- Starts at $170/month.
| Use Case: A freelance writer uses Clearscope to ensure their content aligns with high-ranking articles. |
6. Semrush Writing Assistant
Overview: Semrush Writing Assistant works with Google Docs and WordPress. The seamless integration provides real-time SEO and readability metrics.
Key Features:
- SEO keyword recommendations.
- Tone and readability suggestions.
- Plagiarism detection.
Pricing:
- Available with Semrush’s premium plans starting at $129.95/month.
| Use Case: A content marketer uses Semrush Writing Assistant to optimize their articles before publishing. |
Best Grammar and Proofreading Tools
7. Grammarly
Overview: Grammarly is an AI-driven writing assistant that corrects grammar, spelling, and punctuation errors while also offering style and tone suggestions.
Key Features:
- AI-powered grammar and spell check.
- Tone analysis and style suggestions.
- Browser and app integrations.
Pricing:
- Free version available.
- Premium plans start at $12/month.
| Use Case: A business professional uses Grammarly to polish emails and reports. |
8. Hemingway Editor
Overview: Hemingway Editor focuses on improving readability by highlighting complex sentences, passive voice, and unnecessary adverbs.
Key Features:
- Readability score calculation.
- Sentence structure analysis.
- Web and desktop versions.
Pricing:
- One-time purchase of $19.99 for desktop.
| Use Case: A writer uses Hemingway Editor to simplify their blog content. |
9. ProWritingAid
Overview: ProWritingAid provides in-depth writing analysis, offering feedback on grammar, readability, and writing style.
Key Features:
- Detailed writing reports.
- Plagiarism checker add-on.
- Integration with Scrivener and MS Word.
Pricing:
- Starts at $20/month.
| Use Case: A novelist uses ProWritingAid for manuscript editing. |
Best Plagiarism Checkers for Unique Content
10. Copyscape
Overview: Copyscape detects duplicate content across the internet so that articles are plagiarism-free.
Key Features:
- Web-based plagiarism detection.
- Batch search for multiple documents.
- API integration.
Pricing:
- Pay-per-search model.
| Use Case: A publisher verifies article originality before posting online. |
11. Quetext
Overview: Quetext uses AI-driven plagiarism detection to identify copied content and provide detailed reports.
Key Features:
- DeepSearch™ technology.
- Citation assistant.
- Reports with percentage analysis.
Pricing:
- Free version available.
- Paid plans start at $9.99/month.
| Use Case: An academic writer uses Quetext to check for unintentional plagiarism. |
12. Turnitin
Overview: Turnitin is widely used in academic and professional settings for checking plagiarism and ensuring content authenticity.
Key Features:
- Comprehensive plagiarism detection.
- Integrations with learning management systems.
- AI-based similarity checking.
Pricing:
- Institutional pricing.
Use Case: A university professor uses Turnitin to check student assignments.
Best Content Scheduling and Collaboration Tools
13. Trello
Overview: Trello is a project management tool that helps teams collaborate on content planning and scheduling.
Key Features:
- Drag-and-drop boards for content calendars.
- Integration with tools like Slack and Google Drive.
- Workflow automation with Power-Ups.
Pricing:
- Free version available.
- Paid plans start at $5/month.
| Use Case: A marketing team uses Trello to track blog post progress, from ideation to publication. |
FAQs on the Best Content Writing Tools
What are the best free content writing tools?
How do AI writing tools compare to human writers?
Can SEO tools really improve content ranking?
Are plagiarism checkers necessary for blogging?
What’s the best tool for content collaboration?
How can businesses automate content marketing?
Conclusion
Content writing tools help you scale your business with ease. Tools for content writing help you with everything from grammar and readability to SEO and workflow management. They allow you to create impactful, engaging, and high-performing content.
Start by determining what content you need, test out free versions, and then buy the ones that suit you. You can use the right tools to ensure your business creates content that generates traffic, engagement and conversions.
Start today; get these top tools for content strategy to take your business to the next level!
